If you ever experience a problem with your site and are incapable of tackling it on your own, ask the hosting provider’s help desk team to help you bring the website back online. A prompt resolution would be the perfect scenario, but a lot of hosting companies respond within 24 hours and even more, especially if you’re working with a hosting reseller. Even if your problem can be swiftly resolved, your site may not function satisfactorily or may not be reachable at all for a prolonged time period, so you may lose potential clients as it’s quite unlikely that anyone would be willing to return to a website that’s broken. Thus, you need to make sure not only that you can reach your hosting provider, but also that they can respond and assist you in a well-timed fashion. If a web application update does not go as planned or you erase something by mistake, for instance, the website must be restored swiftly so as to avoid prolonged inaccessibility.